3 Reasons Why Colect's Customizability Will Boost Your Brand
Nobody does business like you and one-size-fits all truly suits no one. That is why Colect’s digital sales tools are tailored to your needs and highly customizable. No matter how your business is organized, Colect facilitates the process. Curious to see how? Check out the three reasons below to learn why Colect’s customizability options will elevate your business.
1. An Extension Of Your Brand
From imagery and videos to personalized branding, fonts, buttons and templates, Colect’s Sales App and Brand Portal are designed to feel like your own. Both your clients and sales reps will have a fully branded experience using Colect’s sales tools. Rather than an external platform, Colect is in essence an extension of your brand thanks to its many customizability options.
The customizability of especially the Brand Portal that includes the B2B Webshop is one of the most important reasons why brands choose Colect as their digital wholesale platform. It’s truly their online store in every possible way.
To give you an idea of the customizability options available, we’ve created a list of the most important ones and explain what they entail:
- Custom Design (Brand Portal) From logos to fonts to color schemes, the Sales App and Brand Portal will look and feel exactly like you. [screenshot]
- Custom Fields Add extra fields to your webshop to share extra product details such as material options or sustainability information. [screenshot]
- Custom Build: Icons And Buttons in (Sales App) Go all out and choose a custom build for your Sales App. In this most extensive customization option your Sales App will have a branded icon for iPad and you’ll get the opportunity to add custom buttons linking to your external BI system or branded videos.
[screenshot]- Custom Line Sheet Templates Order confirmations in style: export and download your orders in a fully branded line sheet, Excel or create a complete branded style book. [screenshot]
- Custom Order Email Copy Customize the contents of any automated email to make it sound and look like you, whether it’s to greet a new client, confirm an order or give order updates. [screenshot]
2. A Phenomenal Brand Experience For Your Clients
Creating an exceptional sales experience is what Colect does best. Whether it’s an in-person sales meeting or a remote or self-serviced setting, your clients will be drawn into the world of your collections.
By digitalizing your lookbooks and showcasing them on the Colect platform, you open up a whole new range of engaging storytelling options. With Colect’s digital lookbooks you can create a highly visual virtual brand experience featuring model photography, product photography, videos and your brand story. The possibilities to personalize your lookbook extend as far as your own imagination.
[screenshot lookbook vb.]
But there’s more. Besides the branded Sales App and highly customizable Brand Portal, Colect offers the Digital Showroom Experience for next level personalized, immersive sales. With three man-sized screens in your physical showroom, you can bring in your A-list clients for an exclusive sales meeting that features striking imagery, video and sales data.
The Digital Showroom Experience follows your ideal sales journey in three consecutive modes that you can customize according to your own preferences into a unique sales experience. And speaking of your preferred sales journey, let’s talk some more about business rules.
3. Built For The Way You Do Business
Every brand has their own preferred practices, business flows and sales journeys. As a digital service provider, we see it as our mission to enable you to do business the way you want. That is why Colect supports almost any business rule.
To give you a deeper understanding of the concept, we’ve devoted a full article to the 6 most common business rules and how Colect facilitates them. For now we’ll highlight the most important applications of these preferred business practices.
Diving a level deeper into the topic of customization, let’s start with customized accessibility. Colect facilitates client-specific settings and profiles to automatically separate the roles, rights and responsibilities of your staff and clients.
[screenshot Order on Behalf]
In line with customized accessibility, the Colect platform can follow your customer specific sales contracts to ensure the appropriate prices, discounts and benefits are applied in all of your orders.
To make sure the deal is sealed both smoothly and securely, you have the option to apply an approval flow for some clients and make use of the DocuSign integration.
Curious to see what these custom solutions could mean for your brand? Press the button below and request a demo ASAP.